Getting motivated can be tough. You’ve seen me, you know what I’m about. I’m about dodging work and saying I’m going to do certain things and not doing them and generally not having the motivation or skills to see this project through. But I’ve undergone a bit of a sea change in my thinking and, if you had seen me earlier today, you would have seen me craft a four sentence long letter that has been sent (so far) to eight magazines. These magazines included Horse & Hound, Hortus, Housebuilder, Diver Magazine, Electrical Review and Snooker Scene. Out of the eight, two emails didn’t reach their targets, but out of the remaining six, two eds have already replied saying that they like the look of me, encouraging me to pitch more fully and giving one or two writer’s guidelines.
God, what an arresting opening paragraph. I may well be the new Boz. But, I do have a point to make. The point, is that this morning has given me a fair amount of encouragement: if I send off my four sentence long email to another 100 places, I can expect a success rate of around 25% – perhaps a bit more. “Success rate” in this instance, meaning opening up new markets that I could potentially write for. This sliver of encouragement has also made me see the industry in a fresh light: there is a lot of work out there and some of it pays pretty well (one of the six publications is talking about 40p a word), but you have to hunt for it, and you have to be able to write a killer four sentence email.
Now watch as I send this “killer” email to another 100 places and I’m either ignored or told to go and do something to myself. By that, I mean told to go fuck myself, but you probably didn’t need the clarification.